Campaigns
Send one-time or recurring campaigns to segments of your contacts.
Campaigns are created and scheduled from the dashboard, targeting a segment built from contact custom data and subscription status.
Segments
Segments are saved filters, e.g. plan = "pro" AND subscribed = true. Every campaign is sent only to subscribed contacts in the segment.
Analytics
Each campaign reports opens, clicks, bounces, and unsubscribes, broken down over time.